Ever complained about the cost of candy or popcorn at a movie theatre?
A proposed class-action suit has been filed in Texas against movie theater chain Cinemark, lodging the explosive allegation that Cinemark’s 24-ounce cups are, upon inspection, only capable of holding 22 ounces of liquid. While the movie industry has struggled, Cinemark did post their highest level of concession sales of all time last year, as concessions are where theaters are able to get the highest margin, as seen by the $8.80 price paid by the plaintiff for the supposedly 24 ounces of liquid. The allegations in the suit go so far as to argue that it’s actually cheaper to get the 20-ounce soda on a per-ounce basis given the purported number of ounces in the so-called 24-ounce cup.
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