Are gym memberships on the rise?

Gym juggernaut Planet Fitness is the largest gym company in America, now reporting 20.8 million members. Since 2011, membership has increased by 617 percent, but the actual location count is only up by a merely breathtaking 493 percent. As it stands, your average Planet Fitness location claims enough members to fill a modestly-sized arena, averaging 7,182 members per storefront. That is actually down from a high of 7,262 members per location as of 2023. Anyway, there’s a whole group chat, and the news is they’ve all gotten together and decided to start working out exactly fifteen minutes before you get to the gym.

David Crowther and Claire Yubin Oh, Sherwood News