Pizza chains in the United States generated $31 billion in sales in 2024, when one in every 10 Americans ate a slice each day. That said, pizza’s dominance is now threatened, as the number of pizza restaurants peaked in 2019 and has been in decline since. Pizza in general has ceded ground to other cuisines in the United States, dropping from the second-most popular cuisine in the 1990s to the sixth in 2024. It had since been outnumbered by coffee shops and Mexican restaurants, among others.
Heather Haddon, The Wall Street Journal
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